Situation: SantM, a functional luxury shoe company, was launching and required a complete brand package to make the company a reality.

Task: Work with founder to determine visual identity, develop core assets and launch the brand. .

Action: First, SQ did a deep immersion, even visiting factories in Italy. Secon, developed options for visual direction and won approval. Third, planned and developed all core assets, including photography direction for products and social. 

Result: Brand launched in 2018, has been featured in Vogue , Bazaar and NBC and continues to grow.